Employers in Finland adopt innovative incentives to attract talent in remote sectors

Employers in Finland are increasingly seeking innovative incentives to attract talent to hard-to-fill positions across the country. In addition to competitive salaries, these benefits are especially crucial for jobs in remote locations or sectors experiencing labor shortages.

One prevalent attraction is recruitment bonuses. Many companies are now offering additional financial incentives for new hires, particularly in early childhood education and healthcare sectors. According to job placement service Duunitori, recruitment bonuses can reach up to €2,000, often paid in installments. For instance, a healthcare company might entice potential candidates with a €1,000 bonus for accepting a position in Northern Finland.

Companies also compete for talent by providing a range of employment benefits. This includes perks like vehicle allowances, housing assistance, travel expenses, and mobile phone subsidies. Other popular benefits are sports and cultural incentives, along with company-sponsored bicycles. It’s important to note that these benefits can be considered taxable income.

Additionally, greater flexibility in working conditions is becoming a priority for many employees. For some, it is even more significant than salary. Recruitment consultant Janne Ilomäki emphasizes that flexibility encompasses more than just remote work; it also involves adapting to an employee’s personal circumstances and offering opportunities for input into their job roles.

As the labor market shifts, employees are increasingly valuing good management and opportunities for social interaction in the workplace. This shift necessitates a more strategic approach from employers, who must consider the broader context of their recruitment efforts to ensure they meet candidates’ evolving needs.