Helsinki’s new tram colour scheme divides public opinion

Helsinki’s updated tram livery, featuring white fronts instead of the traditional yellow-green, has sparked debate among residents and politicians, reports Finnish public broadcaster Yle.

The city’s central trams now have white ends, a shift from the long-standing all-yellow-green design. The change has drawn criticism from Green League city councillor Anni Sinnemäki and deputy mayor Paavo Arhinmäki (Left Alliance), who argued in Helsingin Sanomat that the decision lacked political consultation. They questioned who authorised the change and claimed residents were puzzled by it.

Yle spoke to passersby in central Helsinki, revealing mixed reactions. “I prefer the traditional colours—they’re part of Helsinki’s identity,” said Hanna Hannus. Others welcomed the update: “The white front is actually refreshing,” noted Anssi Järvinen, while Leena Nordman called it “a good, invigorating change.” Most agreed that public transport colours play a key role in the city’s visual character.

The Helsinki Regional Transport Authority (HSL), which oversees the capital’s public transport, confirmed the decision was made by its management team and will not be reversed. Design chief Jarno Ekström said feedback had been minimal, suggesting the new look does not significantly bother residents.

The white accents align with HSL’s broader branding strategy, already visible on buses, commuter trains, and express trams. Dubbed the “customer colour scheme,” it helps identify HSL services. The goal is to make public transport more appealing and accessible. “We want it to be clear, simple, and easy to understand,” Ekström explained.

Future plans may extend the white branding to metro trains, though Sinnemäki and Arhinmäki oppose altering the iconic orange metro livery. For now, the Suomenlinna ferry will retain its current design.